In evaluating the advertising advantages expected from a medium of exposure, two major considerations weigh with advertisers. The cost of reaching the target and the expected business from the target market. On both these counts Jamal's Yellow Pages of Pakistan scores convincingly.

This is the only Industrial & Business Guide which is available in all Pakistan Embassies, Trade Offices, Foreign Missions in Pakistan, International Trade Fairs and Exhibitions around the world. And in every guest room & Business Center of the top hotels in Pakistan.

Jamal's Yellow Pages of Pakistan faithfully and authentically reflects all shades of Pakistan's economy and foreign trade, offering a vast nation of over 130 million forward looking and industrious people. And, contains details of Government's new policy of allowing free hand to private sector to play its role in the industrial and economic development with unprecedented encouragement to foreign investors.

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